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How the UK Views Mobile Marketing 
A new collaborative study found that mobile advertising is growing in the UK and 70 percent of consumers would allow mobile ads if they were in control and received an incentive.
Location Aware Ad Campaigns
Three big name companies are targeting consumers with location-aware ad campaigns on a new social network.
iPhone Users vs. iPod Touch Users
AdMob recently released new research on the differences between iPhone and iPod touch users, which found several similarities as well as key differences in each group.
I Don’t Know What Google is Thinking
Commentary: Google needs to get their act together when it comes to Android (YouTube).
New Mobile iGoogle for Smartphones
Google has released a new version of iGoogle for the iPhone and Android phones.
Mobile App Remains Silent
Fanta, a Coca Cola soft drink brand, has created a mobile application that allows teenagers to communicate secretly, without adults being able to hear.
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